What is Impact Aware?
Every choice we make leaves an impact. That’s why we created the Impact Aware collection – a thoughtfully curated range of products designed to reduce environmental impact while maintaining the same quality, style, and value you expect.
Each item in this collection has been carefully selected for its sustainable materials and the positive difference it makes for both people and the planet. Choosing eco friendly products means choosing smarter, more responsible branding options that reflect your values.
The Three Pillars of Impact
To help you understand the positive influence behind your choices, each sustainable product falls under one or more of our three key pillars:
Each Impact Aware product page includes the relevant pillars in the Specifications section, so you can see exactly how your choice makes a difference.
You’ll also find the Impact Aware icon throughout our website to help you easily identify products from this conscious collection.
Designed with tomorrow in mind, our environmentally responsible products help your brand make a lasting impression for all the right reasons.
Impact Aware By Numbers
Standards and Certifications
A selection of the recognised standards and certifications represented in the collection are below.
Where the product makes a claim that requires verification, the supporting certifications or testing documents are available on our website.
Note: Not all products carry all certifications shown.
If you are interested in reading more about sustainable promotional products, you might like How to Choose, Design & Source Promotional Products in Australia
Impact Aware FAQs
What is Impact Aware?
Impact Aware is a carefully selected collection of products that are lower-impact alternatives to standard promotional items. Each product falls under one or more of our three pillars:
- Made with Recycled Materials
- Made with Natural Materials
- Brands that Give Back
How do I know which products are part of the Impact Aware collection?
Look for the Impact Aware icon . Every product in this collection carries it, alongside additional icons that show which pillar(s) it falls under.
What if a product falls under more than one pillar?
Many do! That’s why we use a clear icon system so you can easily see which items are included in the collection, and how each product makes an impact.
Can the Impact Aware products be branded the same way as other items?
All products in the collection can be customised with a range of branding solutions. Check the product page on our website to see what branding solutions are available for each product.
Are Impact Aware products more expensive than other options?
No. The Impact Aware collection contains a range of products at various price points. Impact Aware products give you responsible choices without compromising on price or quality.
Will the Impact Aware collection grow?
Yes, we will expand the range over time. This means you’ll always have fresh options to offer which are aligned with our 3 pillars.
Does Impact Aware follow the ACCC guidelines?
Yes. The collection follows the ACCC guidelines for environmental and sustainability claims. That means we ensure all claims are accurate, transparent, and backed by evidence where required, so you and your clients can have confidence in what each product represents.
What are the ACCC guidelines?
The ACCC (Australian Competition and Consumer Commission) provides guidelines to ensure environmental and sustainability claims are clear, accurate, and not misleading. By following these guidelines, the Impact Aware collection gives you confidence that product claims, such as recycled content, are genuine and supported by evidence.
Read the ACCC guidelines here.
